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CASE STUDIES

                                   Table 1: Urban Migration in major metro cities in India (2001-2011)

                          State                        Major urban Centers         Total Urban Migration between
                                                                                   2001 – 2011 (In Million (Mn.))
           Maharashtra                          Mumbai, Pune, Nagpur             13.5
           Gujarat                              Ahmedabad, Surat, Vadodara       7.3
           Andhra Pradesh (Before Telangana Division) Hyderabad, Visakhapatnam   5.9
           West Bengal                          Kolkata, Howrah, Asansol, Durgapur  5.7
           Tamil Nadu                           Chennai, Coimbatore, Madurai     5.5
           Karnataka                            Bangalore, Mysore                4.2
           National Capital Territory (NCT) Of Delhi  Delhi, Gurgaon, Noida      4.1
                                                                                         Source: Census of India, 2011
          India different  issues regarding    tenants.                        mainly constituting  students
          housing       like     shortage,   •  Others  who  do  not  provide   and working professionals. This
          congestion,     unaffordability,     services, help in all other     paper explores the unexplored
          security, lack of choices,  etc.     aspects  of  renting a  place,   theme of the viability of co-living
          are the focus of Policy rhetoric.    without any leg work on the     spaces  from  the perspective of
          However, as homeownership            part of the tenant.             the supply mechanisms  and
          cannot address these issues        Affordability                     consumers.
          singlehandedly the role of rental
          housing becomes  imperative.       •  Rent is shared which enhances  LITERATURE REVIEW
          The  influx of young millennial      affordability for the tenant.   The term ‘Generation Rent’ or
          (Table 1) population into the      Security                          ‘Rent Generation’ refers to the
          metro cities has made the crisis   •  Most  of  the  homes  are  well   problem faced  by the youth
          of suitable rental housing more      secured  and agencies  look     (age group 25–34 years) due to
          relevant now than ever.
                                               after all the security concerns   different kinds of stigmatization
          The concept of co-living has         of the tenant in most of the    and marginality aspects (Cole
          arrived in this context to meet the   cases.                         et al., 2016). In UK the term
          need of the migrating population   Social Well Being                 ‘Generation Rent’ has  gained
          in the metro cities. The co-living                                   popularity  as it mirrors the
          spaces are argued to offer the     •  Places are suitably examined   way that more youth now live
          following advantages vis  a vis      for quality and in most cases   in  rented  houses  as  opposed
          conventional rental housing:         designed tastefully.            to an owned house.  The term

          Convenience                        •  Some  of  them  put  stress  on   likewise passes on the degree to
                                               creating a community among      which age-related divisions in
          •  Co-living  companies  work        the residents which is a key    the housing market are getting
             on a digital platform which       factor, considering most  of    to be as noteworthy as longer-
             is a hassle-free option for       the young people living there   standing residency divisions. Be
             millennials.                      are staying away from family.   that as it may, this portmanteau
          •  Some  provide  not  only  bed   Thus, Co-living has entered       term covers a wide cluster of
             and white goods but  also       the market as  a new concept      various    housing    conditions
             services,  which are again      to address the issue of rental    -   from    students,   working
             hassle-free experience for the   housing among the millennials    professionals,  and    transient



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